elevating elegance…

Introducing Florence Carr, a British fine & high jewellery brand, where the artistry of luxury meets the allure of exotic, rare gemstones.
Our journey begins with a passion for sourcing the most exquisite gemstones from around the globe and transforming them into timeless works of wearable art. 
Our mission is dedicated to crafting breathtaking jewellery pieces that captivate the senses with their vibrant colours, unique designs and sentimental value. 
We strive to go beyond simply evoking pride in the individual through our pieces, fostering a feeling of empowerment in everyone through the feel and look of our jewellery on your skin. 

florence carr

Florence is devoted to creating ethereal and regal jewellery designing timeless pieces that elevate elegance and encapsulate one’s inner radiance.

She believes everyone deserves to wear the kind of jewellery that makes them feel majestic and illuminates the feeling of their own personal power.
With a Gemmology foundation (Gem-A) and BA degree in Media, Religious Studies and Classics from the University of Cape Town under her belt, she aims to incorporate both spirituality, the raw energy of precious gemstones and the myths & history of royalty into her designs to evoke the feeling of strength and importance in every individual.

become a flamingo amongst the flocks of pigeons

Seeking out the rarest exotic gem varieties that speak to the individual, we aim to enchant with creations that connect you to people, places and stories. 
Our jewellery captures soul and spirit and is to be treasured throughout generations with each piece leaving its own mark on history.